Where powerful conversations shape powerful brands.

The Comms Hub is Tishala’s podcast exploring the ideas, strategies,

and stories behind impactful communication. Featuring industry leaders, industry experts, and bold thinkers, it dives into what it truly takes to build brands that stand out, grow, and lead in their space.

Each conversation is designed to unpack real insights, practical strategies,

and the thinking behind powerful brand narratives — giving listeners a clearer understanding of how to communicate with purpose and intention. It’s a space where ambition meets strategy, and where brands learn how to be seen, heard, and remembered in a way that drives lasting impact.

Essential Episodes

Adaptive Deepfake Detection Revolutionises Digital Fraud Prevention

Sumsub launches its upgraded deepfake detection solution, setting a new standard in catching sophisticated fraud online Johannesburg – May 2026 – Sumsub, a leading full-cycle verification platform that enables scalable compliance, launched  Adaptive Deepfake Detector. The new model tackles the prevailing issue of traditional offline solutions being unable to detect the newest deepfake scams. Unlike its predecessors, Sumsub’s deepfake detector effectively spots emerging typ

May 13 min read

Betting on Trust: Fraud, Regulation, and the Future of iGaming in Africa

By Richy Emah, Regional Business Development Director, Northand West Africa, Sumsub Africa’s iGaming sector is undergoing a transformation that few other regions in the world can match. Valued at $17.63 billion and projected to grow at a compound annual rate of 4.23% between 2025 and 2029, the industry is being fuelled by a youthful population, widespread mobile penetration, and a growing appetite for sports betting and online casinos. Studies suggest that between nine and f

Nov 26, 20255 min read

How Africa’s businesses pay the price for cutting fraud prevention corners

3 April 2025 Like a bee that seems small but delivers a painful sting, fraud and compliance risks may appear minor, until they strike, inflicting significant financial and reputational damage. In its latest campaign, Sumsub highlights how overlooked threats can escalate, costing businesses far more than they anticipate. Africa’s $1.2tn digital payments market represents one of the world’s most exciting financial opportunities and sophisticated fraudsters have taken notice. Ma

Apr 3, 20252 min read

Thought Leadership Insights for Powerful Brands

World PR Day: The Work Behind the Story

PR isn’t just about headlines — it’s about the authentic, creative process that happens long before.

Jul 16, 20251 min read

The power of PR: Your business’s hidden superpower

If you've wondered what drives business growth and fuels trust and positive relationships, the answer lies in Public Relations (PR) says Nomsa Mdhluli, Founder of Tishala Communications. Mdhluli highlights the untapped potential of PR as a key driver of business growth and reputation. In today's competitive and ever-changing business landscape, companies are constantly looking for ways to build credibility, expand their reach and connect with their audiences in meaningful way

Mar 12, 20252 min read

5 PR myths debunked

Public Relations (PR) is one of the most powerful tools in the communication arsenal, yet it remains one of the most misunderstood.

Mar 5, 20253 min read